- Target:
- President Tom Ascheim and marketing chief Nigel Cox-Hagan
- Region:
- United States of America
ABC Family is an American basic cable and satellite television channel that is owned by ABC Family Worldwide Inc., a subsidiary of the Disney–ABC Television Group division of The Walt Disney Company.
The channel generally offers contemporary as well as family-oriented programming aimed at a wide audience, but primarily features series and movies aimed at teenage girls and young women; its programming includes off-network syndicated reruns and original series, feature films and made-for-TV original movies, and some religious programming.
On January 2016, Abc Family will be changing to Freeform. it will focus on ''becomers'' 18-25, and not kids. changing the network's name from abc family to freeform is a big mistake. freeform sounds like a clothing line or a music channel like mtv and fuse. there wasn't a lot of family-friendly networks on tv.
Changing the name removes the element that I saw the most important; family. all abc family care about is young adults and not kids and families. Trying to target to only teenage girls and trying to make it sexy doesn't make sense. i know they changed the name to appeal to millennials, but the millennials that i met don't like the new name. freeform will be a moneyloser for disney. freeform will be the dumbest name change since xfinity and syfy. abc family should get public input before changing the name.
Ever since they changed their name to Freeform all of their shows have lost viewers… Pretty Little Liars, The Fosters, Baby Daddy, and Young and Hungry which are all returning series are drastically down this winter in the amount of viewers. New Show Recovery Road hasn’t even pulled in an episode that had 500K viewers yet, the other new series Shadow hunters Premiered with 1.82 million viewers and last nights episode only had 0.84 viewers so its just about lost one million viewers. i'm calling the people of abc family to change back the name abc family.
I petition that they keep their original name. freeform will be the biggest error since new coke. disney is a family-friendly company. Together, we can win this battle, but I need every single concerned person who feels the same way and care about the future of abc family.
Now stand with me and I need you to do it today. there's is no time to waste, please sign the petition and tell somebody, text somebody, email somebody, tweet somebody. come on, get it on your facebook.
Please save ABC Family.
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The Change Freeform Back to ABC Family petition to President Tom Ascheim and marketing chief Nigel Cox-Hagan was written by dorian smith and is in the category Television at GoPetition.